An illustration of a eagle on a bugle shield with blue text above and red text below it. Everything is set on a white background.
ECONOMY NOVELTY & PRINTING CO, New York
This is a button identifying a member of Bundles for America. Bundles for America was started in 1942 by the President's Committee on War Relief Agencies. The founding organization president was Mrs. Wales Latham, and most of the volunteers were women. The organization was a national war relief club, providing regulation garments, "service kits" and furnishings to the Armed Forces during World War II. The slogan "Let's Hit Back Hard" seen on this button was adopted in response to the Japanese attack on Pearl Harbor.
Sources: Bundles for America is Formed with Mrs. Latham as President (1942 January, 27). New York Times. p. 15.
De Quesada, Alejandro (2008). Bundles for America. The US home front 1941-45 (p. 22-3). Oxford: Osprey Publishing.