| Category | |
|---|---|
| Additional Images |
|
| Sub Categories | |
| Text on Button | I Heart Austin buttons@busybeaver.net |
| Image Description | A very busy beaver waves from a red heart next to black text over white background. |
| Curl Text | Buttons by www.busybeaver.net |
| Back Style | |
| The Shape | |
| The Size | |
| The Manufacturer | |
| Additional Information | This button was created for Busy Beaver Button Company at the South by Southwest festival in Austin, Texas. It is a variation of the I heart NY logo that was created in 1977 by Milton Glaser for an ad campaign created by advertising agency Wells Rich Greene. The marketing campaign was sought by then-Deputy Commissioner William S. Doyle to increase tourism in the state of New York. The campaign was a wild success. The original sketch of the logo is permanently on display at the MOMA.
|
| Catalog ID | IL0058 |