I'm for Reagan Flasher

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Text on Button I'M FOR REAGAN
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Alternating images of black text on white background and photograph of Ronald Reagan. 

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VARI-VUE ® by
PICTORIAL PRODUCTIONS, INC.
MT. VERNON, N.Y., U.S.A.
PAT. NO. 2,815,310
(union bug)

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Ronald Reagan was an actor who became involved with politics in the 1960s. He was the Governor of California from 1966 to 1974. In 1968 and 1976, he ran unsuccessfully to become the Republican Party's nominee for President but easily secured the nomination in 1980. 

Reagan ran against incumbent President Jimmy Carter in the 1980 election, alongside vice-presidential nominee George H. W. Bush. His campaign stressed lower taxes, states' rights, and less governmental interference in people's lives. In the general election, Reagan was behind in most polls leading up to the sole televised debate with Carter, but the Reagan/Bush ticket was able to overcome the deficit. Reagan ended up carrying 44 states and became the 40th President of the United States.

Sources
Catalog ID PO0732