Blue and red text on a white background with blue and red balloons. White text on a red background.
The Theodore Hamm Brewing Company was established in 1865 when Theodore Hamm, a German immigrant, inherited the Excelsior Brewery from his friend and business associate, A. F. Keller in St. Paul, Minnesota. Hamm Brewing is most famous not for the company's beverages, but for its advertising jingle and its mascot, the Hamm's Beer bear. The original jingle, with lyrics by Nelle Richmond Eberhart and music by Charles Wakefield Cadman was derived from a 1909 art song entitled "From The Land of Sky-Blue Water." It was first used on radio and later on television. It started with tom-tom drums, then a chorus intoned:
From the Land of Sky Blue Waters,
From the land of pines' lofty balsams,
Comes the beer refreshing,
Hamm's the beer refreshing.