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Bo Obama

Bo Obama Political Button Musuem
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Bo Obama button back Political Button Musuem
Text on Button: 
BARACKOBAMA.COM 2012
Image Description: 

Black and white photograph of a dog on a white background with blue text and blue banner with white text

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Bo is the pet dog of the Obama family. He is a neutered, male Portuguese Water Dog, and joined the first family in 2008. Bo was a gift to the Obama family from Senator Kennedy and was chosen largely because his breed is hypoallergenic. This button was used to add an emotional appeal to Obama's 2012 campaign for reelection. The presence of a dog in the White House helped to make Obama seem relatable and helped him to gain publicity concerning non-political issues.

Catalog ID: 
PO0191
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