You are here

The Cheerio Club

The Cheerio Club Club Button Museum
Category: 
Additional Images: 
The Cheerio Club button back Club Button Museum
Sub Categories: 
Text on Button: 
MEMBER OF THE CHEERIO CLUB C.K.G.W.
Image Description: 

White background with a dark blue outer edge, blue text along the top and bottom edges and red text in the center over the top of a blue and red illustration of a radio tower.

Back Paper / Back Info: 

BASTIAN BROS. LIMITED BUTTONS AND ADVERTISING NOVELTIES MADE IN CANADA union bug

Back Style: 
The Shape: 
The Size: 
Year / Decade Made: 
The Manufacturer: 
Additional Information: 

The Cheerio Club for children was begun in 1929 by CKGW radio station in Toronto, Ontario. The station began broadcasting March 5, 1928 and was owned by a local distillery, Gooderham and Worts Ltd. The goal of the station was not to advertise its own product, but to provide for goodwill. The children’s Cheerio Club not only built a large fan base by providing quality programming, badges, and certificates, but also set up funds for assisting sick children.

Catalog ID: 
CL0292
Share with your friends: