Color photograph of the television character Fonzie in front of a white background with an American Flag on the top half and red and blue text along the bottom edge
THE PINNING CO. 8556 Venice Blvd. L.A. CA 90034
This button promotes the 1970s television character Fonzie, also known as "The Fonz," nickname of Arthur Herbert Fonzarelli. Fonzie is a fictional character played by Henry Winkler in the American sitcom Happy Days, which ran from 1974 to 1984. He was originally a secondary character, but was soon promoted to a leading role when he proved to be the most popular character on the show. Fonzie, with a leather jacket and signature thumbs-up gesture, grew into a cultural phenomenon, and today, the character is still embraced as a symbol for somebody who is cool and relax.