Sketched puppy (with major puppy dog eyes) between brown text over yellow background.
BADGE-A-MINIT LASALLE ILL 61301
The phrase, "Happiness is a warm puppy" was first made popular by Charles Schulz, the creator of the Peanuts comic strip. In the comic that ran on April 25, 1960, Lucy hugs Snoopy and says, "Happiness is a warm puppy." The quote became one of the comic's most famous phrases, leading to production of Peanuts merchandise featuring the quote, various riffs on the phrase, and even inspiring a Beatles song.