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Hippy Sippy

Hippy Sippy Advertising Busy Beaver Button Museum
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Hippy Sippy back Advertising Busy Beaver Button Museum
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hippy sippy
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Illustration of person sipping from a straw inserted in a capsule-shaped object on a white background. Black text in irregular font diagonally positioned next to and below person's head.

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Hippy Sippy was a Japanese candy produced in the late 1960s and imported into the United States by R.J. Albert & Sons. The packaging was shaped like a syringe and the candy resembled brightly colored pills. The candy played on the popular hippy and drug culture happening in the United States at the time, and each package came with a button that typically stated "hippy sippy says" and then another phrase alluding to drug usage slang such as "I'll try anything.". The FDA ultimately recalled the candy in 1969 because of the controversy surrounding the drug paraphernalia inspired packaging.

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