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I Love Cicero

I Love Cicero I Heart Buttons Button Museum
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I Love Cicero button back I Heart Buttons Button Museum
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Blue tex and a red heart on a white background

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GJ BLUM ASSOC 788-9555

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Cicero is a suburb of Chicago, Illinois and is named after the Roman statesman and orator, Marcus Tullius Cicero. The suburb, formally a township, was established in 1831 and first became popular when the township built an airport and saw an influx of pilots coming to the area. At one time, Cicero was six times larger than it is now but over the years, parts of it split off into their own towns and others parts were annexed to Chicago.

This is a variation of the I heart NY logo that was created in 1977 by Milton Glaser for an ad campaign created by advertising agency Wells Rich Greene. The marketing campaign was sought by then-Deputy Commissioner William S. Doyle to increase tourism in the state of New York. The campaign was a wild success. The original sketch of the logo is permanently on display at the MOMA.

The logo has become iconic in pop-culture and has been imitated in many forms around the world.


Kociolko, J. (2015). About Cicero, Illinois. Retrieved from

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