Black text and red heart on a white background.
Jane Addams lived from 1860-1935; she is known for her work as a social reformer, pacifist and feminist in the late 19th and early 20th centuries. She co-founded the Hull House in Chicago, one of the first settlements in the United States in 1889. She served as the first female president of the National Conference of Social Work, established the National Federation of Settlements and served as president of the Women’s International League for Peace and Freedom. She was named a co-winner of the 1931 Nobel Peace Prize towards the end of her life for her efforts in promoting peace and amnesty during WWI.
This is a variation of the I heart NY logo that was created in 1977 by Milton Glaser for an ad campaign created by advertising agency Wells Rich Greene. The marketing campaign was sought by then-Deputy Commissioner William S. Doyle to increase tourism in the state of New York. The campaign was a wild success. The original sketch of the logo is permanently on display at the MOMA.
The logo has become iconic in pop-culture and has been imitated in many forms around the world.