Illustration of a brown teddy bear with black text on a light blue background
DONNELLY/COLT BUTTONS BOX 188 HAMPTON CT 06247
"I want to grow up not blow up" was a common slogan for the nuclear disarmament movement in Britain, Canada and the US starting in the 1960s. Children and some parents with babies carried signs with this slogan on them during protests. The slogan is supposed to give the movement a more emotional impact by appealing to people's compassion for the children who may be killed in a nuclear attack. Blue was chosen as the color of the nuclear freeze movement because it is a soothing color.
Sources: (1962, April 24). The 'ban-the-bombers. The Montreal Gazette.
(1981, October 24). Demonstrators converge on Hyde Park. The Lewiston Journal.
Dennis, C. (1982, September 10). Anti-nuclear industry gears up. The Milwaukee Journal.
(1982, September 12). People of all ages rally for referendum. The Milwaukee Journal.