Black text and an illustration of a doghouse and a dog on an orange background
This button promotes Mack Trucks, a large manufacturer of heavy-duty vehicles. Representing the toughness and tenacity of Mack Trucks is “Mack the Bulldog,” the company’s signature mascot.
Mack Trucks was a long-time client of Keith Smykal Co., which created promotional merchandise for corporations. Much of the merchandise included high-quality, artistic pieces such as belt buckles, porcelain figurines, key chains, and ashtrays, which are valued and considered to be collectibles today.