Yellow gold button with black lettering.
The Immoral Minority was created to oppose the Moral Majority. The Moral Majority was formed in 1979 by Jerry Falwell, and supported Ronald Reagan in the 1980 presidential election. The Moral Majority wanted prayers in schools, a ban on abortion, and an end to Strategic Arms Limitation Talks (SALT) with the Soviet Union. They also opposed the ERA. By calling themselves the Moral Majority, they made their opposition the Immoral Minority, a name which some liberals seized with pride. A group formed in Olympia, Washington who called themselves the Immoral Minority. They used humor to combat some of the policies of the Moral Majority. November 4, 1980 was the presidential election where Reagan was elected for the first time.
Sources: The Associated Press. (1987, July 3). Immoral Minority drinks to success, the disbands. Eugene Register Guard.