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Kelllogg's Pep 370th Bombardment Squadron

Kelllogg's Pep 370th Bombardment Squadron Advertising Button Museum
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Kelllogg's Pep 370th Bombardment Squadron button back Advertising Button Museum
Image Description: 

Yellow bomb with white lightning strike over it. Blue background and yellow rim. 

Back Paper / Back Info: 

Kellegg's PEP

Curl Text: 

370TH BOMBARDMENT SQUADRON

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Additional Information: 

This button features the emblem of the 370th Bombardment Squadron.

The button is one of a set of military insignia pins issued by Kellogg's with their PEP cereal in 1943. The set is known as the “Pep War Insignia Pins” and features 36 WWII military squadron emblems. It was created for Kellogg's by the legendary "Premium King" Sam Gold. The Kellogg's Pep cereal brand sponsored radio programs and was known for giving away premium items such as trading cards, badges, and pinback buttons.

Catalog ID: 
AD0614
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