Black and white illustration of Felix the cat with black text along the top edge on a white background
PHILA. BADGE CO.
942 MARKET ST.
This was a promotional button for a movie theater called the Plaza Theatre in 1932. It features Felix the Cat, a comedic animal cartoon character from the silent film era. Felix is known as the first animated character popular enough to draw in audiences to the movies. He was even sung about by jazz bands in the 1930s. Unfortunately, with the rise of talking cartoons, like those released by Walt Disney in the 1930s, Felix's transition to talkies was not successful. However, with the rise of television programs in the 1950s, Felix found a new outlet. Since then, Felix has been featured in other television programs as well as two movies. In 2002, TV Guide ranked Felix at number 28 out of 50 on their list of "The Greatest Cartoon Characters of All Time."