Celluloid button with the building in the center and red background. Blue outer edge with white text.
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MONTGOMERY WARD & CO.
Montgomery Ward & Co. was founded in Chicago in 1872 by Aaron Montgomery Ward. Montgomery Ward became a successful mail order business after many false starts, including its early inventory being destroyed by the Chicago Fire. Montgomery Ward was a direct competitor with Chicago-based Sears. Around the time of this button, the company mailed out three million 4-pound catalogs to its customers.