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Wagar's Ice Cream

Wagar's Ice Cream Advertising Button Museum
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Wagar's Ice Cream button back Advertising Button Museum
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Wagar's ESTABLISHED 1885 REAL HOME MADE ICE CREAM
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Yellow and black text on a white background. 

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Pat. 7-10-17. 11-4-19. Parisian Novelty Co., Chicago.

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In 1885 W.S. Wagar opened an ice cream shop in Troy, New York making 100 quarts a day using a fifteen quart freezer he inherited from his father. Forty years later Wagar had opened several ice cream stores and began selling wholesale for 15 other confectionary stores. His modern ice-cream plant could produced 12,000 quarts a day. In 1926 Wagar took out a full page add in the Troy Times declaring “The Most Important Announcement Ever Made by an Ice Cream Manufacturer” and proclaimed that Wagar’s intended to start including more heavy cream in their product than any other manufacturer.

Malcolm K Laustrup Sr., the great-grandson of W.S. Wagar opened his own ice cream parlor selling Wagar’s ice cream in 1978 in Lake George, New York and remained in operation for 26 years.

Catalog ID: 
AD0684
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