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We Love Our Volunteers

We Love Our Volunteers I Heart Buttons Button Museum
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We Love Our Volunteers button back I Heart Buttons Button Museum
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Text on Button: 
WE (heart) OUR VOLUNTEERS
Image Description: 

Blue text and a red heart on a white background

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A volunteer is someone who gives their time to complete a task or series of ongoing activities for free.

The "I love" and "I heart" logos have become iconic in pop-culture and have been imitated in many forms around the world.

The original form of the "I heart" and "I love" logos was the I heart NY logo created in 1977 by Milton Glaser for an ad campaign created by advertising agency Wells Rich Greene. The marketing campaign was sought by then-Deputy Commissioner William S. Doyle to increase tourism in the state of New York. The campaign was a wild success. The original sketch of the logo is permanently on display at the MOMA.

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Catalog ID: 
IL0026
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