Button shows illustration of woman in gray high-collar dress with black headpiece and trailing veil and black leather gloves. She is posed against pale blue background shading to cream. Blue text appears on left and right of illustration.
THE WHITEHEAD & HOAG CO. NEWARK N.J.
This button was an advertisement for Widow Jones clothing, which sold fashionable clothing for boys and young men in the early 20th century. Widow Jones had stores in Boston as well as other locations around New England. A 1909 newspaper advertisement said, "Her name today is a synonym for all that is uptodate, comfortable and nobby in boys' and young men's clothing." Another slogan said, "They Give Satisfaction from the day you buy them until the are worn out." Other clothing stores also sold the Widow Jones brand at their own shops.