Red text on a white background with a red rim.
Wonder Bread is a type of bread sold in North America, first introduced in the United States in 1921 by Indianapolis-based Taggart Baking Company. During the 1930s, it became one of the first breads to be sold pre-sliced.
Wonder Bread became a staple of the twentieth century American diet. Until the 1960s, Wonder Bread made up 25 to 30 percent of the daily calories consumed by Americans (Bobrow-Strain, 2012). The popularity of Wonder Bread symbolized the shift in American consumerism toward mass-produced manufactured goods. This has shifted in the decades since as Americans ideas about healthy eating evolved, and Wonder Bread declined in popularity despite some attempts to produce healthier products.
Bobrow-Strain, Aaron. "Atomic Bread Baking at Home." (February, 2012). The Believer. Retrieved from http://www.believermag.com/issues/201202/?read=article_bobrow-strain.
Dwyer, Sam. "A Visual History of Wonder Bread." (2012, April 23). The Cluster Mag. Retrieved from https://web.archive.org/web/20121217053035/http://theclustermag.com/blog...