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| Text on Button | BOOK L♥VER |
| Image Description | Black text on a white background; a heart is used in place of the letter "O" in the word "lover" |
| Curl Text | © Freline, Inc. 1981 Printed in U.S.A. |
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| Additional Information | A wearer of this button would be proud to announce themselves as a lover of books and reading. The design uses a red heart to replace the “O” in “lover”, which was a style that became popular after the launch of the “I ❤ NY” campaign in 1977. Pin-back buttons like these have long been used to express identity and personal interests. They were a fun and affordable way to share hobbies and passions. In this case, the button lets the wearer display their enthusiasm for books. |
| Sources |
Busy Beaver Button Co. (n.d.). The history of I heart buttons. Busy Beaver Button Co. https://www.busybeaver.net/the-history-of-i-heart-buttons/ Feira Pop. (n.d.). The history of pin-back buttons: A fun and colorful journey through time. Feira Pop. https://feirapop.com/blogs/news/the-history-of-pin-back-buttons-a-fun-and-colorful-journey-through-time |
| Catalog ID | IL0146 |