Breathless

A color illustration of an underwater goldfish and cat holding its breath in a goldfish bowl on a white background with black text.

The word “BREATHLESS” captures the playful joke of a cat sitting underwater in a fishbowl, literally out of breath as it watches the fish. This button was made by Thought Factory, a company that produced humorous novelty pin-back buttons during the 1980s. Their designs usually featured witty slogans, as well as illustrated animals. Thought Factory collectibles are still sold on eBay, reflecting the ongoing interest in the funny and lighthearted style of novelty buttons from that period.