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Text on Button | BUD BY A LANDSLIDE (ALSO A SEASIDE) |
Image Description | White text on a blue background |
Curl Text | union bug |
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Additional Information | The Anheuser-Busch Brewing Company created Budweiser beer in 1876 in St. Louis, Missouri. The company was founded by Adolphus Busch and his father-in-law, Eberhard Anheuser. Anheuser-Busch decided to make a light lager beer using pasteurization originating from the Czech Republic, which improved shelf life and transportability. The Budweiser pale lager was the first to use this method in the U.S. and grew to become one of the highest selling beers in the United States. It is available in over 80 markets worldwide. Budweiser is most commonly recognized by promotional Clydesdale horses, which made their first appearance in 1993 and were employed to represent the "living embodiment of America’s great industrial spirit." The clever play on words, by a landslide, often refers to winning something by a majority, however, it has a second meaning of the physical landslide, a shift or slide of earth often caused by erosion or natural events, and alludes to enjoying the beverage at that location or a seaside location. |
Catalog ID | BE0151 |