Bud Man

Illustration of the Budweiser Bud Man in red, white, and blue on a white background.

Budweiser is a pale lager produced by Anheuser–Busch InBev. Introduced in 1876 by Adolphus Busch from Saint Louis, MO it has grown to become one of the highest selling beers in the United States, and is available in over 80 markets worldwide. Back in 1969, the marketing department at Anheuser-Busch introduced a character that became one of the most recognizable symbols of Budweiser, known as Bud Man, the "Dauntless Defender of Quality." He quickly became the official mascot of Budweiser and has been used in such varied promotional products as display signs, key chains, and beer steins and mugs.