Carter for Service

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Red text above and blue text below blue illustration of a peanut in a tow truck towing a car with a photograph of a man's head as the car's passenger, all on a white background

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This button was for the 1976 presidential campaign of Jimmy Carter, who challenged incumbent Gerald Ford. Though Ford carried 27 states to Carter's 23, Carter won 297-240 in electoral votes, the closest margin of victory since 1916. The peanut in the tow truck represents Carter, a former peanut farmer, while the photo of Ford in the car he's towing plays on the Ford auto make. With his administrative term plagued by economic recession, inflation and the Iran hostage crisis, Carter served one term, losing the election to Ronald Reagan in 1980.

James Earl Carter graduated from the U. S. Naval Academy and served from 1946-1953, rising from ensign to lieutenant. He and his family were peanut farmers for several years after that. Carter was a member of the Georgia Senate from 1963-1967 and Governor of Georgia from 1971-1975. Known for his diplomatic efforts after leaving the White House, as well as the Camp David Accords during his presidency, Carter was awarded the Nobel Peace Prize in 2002, becoming the third (at that time) U.S. President to receive that honor and the first to have done so after he left office. He established The Carter Center to promote human rights and has worked with Habitat for Humanity, building houses for those with low incomes. In 2012 he became the longest-surviving ex-President, surpassing Herbert Hoover. He turned 91 on October 1, 2015.
Catalog ID PO0349