I Love Lollipops Martha

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Text on Button I LOVE LOLLIPOPS MARTHA ©1976 Hallmark Cards Inc.
Image Description

Illustration of a girl with red hair wearing a blue dress and holding a flower on a yellow background with black text

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Marty Links (real name Martha Arguello) was a cartoonist whose professional work included syndicated newspaper comics, along with making ceramics and greeting cards later in her career. Her most famous creation was Emmy Lou, a teenage character for comic strips created in 1944 that ran in newspapers until 1979.  Links transitioned to creating her own cards in the 1970s and then began working for the Hallmark company. The Lollipops art series for Hallmark included greeting cards, Christmas ornaments, figurines, and other keepsakes with a variety of cherubic faced child characters involved in various activities. In an interview Links shared that she was recommended to Hallmark by friend and fellow cartoonist “Sparky” Charles Schulz, creator of the famous Peanuts comic strips. 

Sources

Hallmark. (n.d.). Founding: 1910s. https://corporate.hallmark.com/about/hallmark-cards-company/history/founding-1910s/

 

Harvey, R. C. (2013, December 4). Mistress Of Adolescent Angst, Girlish Laughter Division. https://www.tcj.com/mistress-of-adolescent-angst-girlish-laughter-divis…

 

Nolte, C. (2008, January 9). Martha Arguello - Bobby Sox, Emmy Lou cartoonist dies in San Rafael. SF Gate. https://www.sfgate.com/bayarea/article/Martha-Arguello-Bobby-Sox-Emmy-L…

Catalog ID IL0117