I Love Me

I Love Me I Love Buttons Button Museum
Category
I ♥ Buttons
Additional Images
I Love Me button back I Love Buttons Button Museum
Sub Categories
Hearts
Litho
Text on Button I LOVE ME
Image Description

Blue text on a pink heart on a blue background
Back Style
Unlocking pin
The Shape
Circle
The Size
7/8 inch
Additional Information

The original form of the "I heart" and "I love" logos was the I heart NY logo created in 1977 by Milton Glaser for an ad campaign created by advertising agency Wells Rich Greene. The marketing campaign was sought by then-Deputy Commissioner William S. Doyle to increase tourism in the state of New York. The campaign was a wild success. The original sketch of the logo is permanently on display at the MOMA.

The "I love" and "I heart" logos have become iconic in pop-culture and have been imitated in many forms around the world, like on this button promoting self-love.  

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Catalog ID IL0109