Illustration of a donkey holding a waving red flag on a white background.
THE WHITEHEAD & HOAG CO.
BUTTONS, BADGES, NOVELTIES AND SIGNS
Ethicon is a major manufacturer of surgical supplies and a subsidiary of Johnson & Johnson, and its marketing staff likely wanted it to remain at the forefront of physicians’ minds. In 1952, the American Medical Association’s convention was held in Chicago. Not long after, the Democratic National Convention was held in the same city, as well as the Republican National Convention. The donkey, a symbol of the Democratic Party, endorses the company. Ethicon made a point to reach across the aisle and create a twin to this button, with the Republican elephant expressing support for the company.