This Job Gets To Be A Drag

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Text on Button THIS JOB GETS TO BE A DRAG!
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Illustration of a crash dummy with nuts and bolts flying out, over a jagged orange and yellow pattern mimicking a collision or an explosion. The background is blue, and there is curved white text at the top. 

Curl Text © TYCO LICENSED THROUGH LEISURE CONCEPTS INC. OSP PUBLISHING 200 DIVERSION ROCHESTE, MI 48307
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Mantua Metal Products was an American Toy Manufacturer founded in 1926 and specialized in making model trains and train kits. From 1942 to 1945, the company assisted in measuring and mapping equipment for the United States Army and Navy during World War II. During the 1960s, Mantua Metal Products changed its name to TYCO Industries. Tyco purchased the rights to start a line of toys for the Sesame Street characters in 1992 and developed the famous Tickle Me Elmo toy. Mattel acquired Tyco Toys in 1997 and made it one of their brands. 

In 1991, Tyco partnered with the National Highway Traffic Safety Administration (NHTSA) to create toys based on their public service announcements demonstrating the importance of seatbelt safety with crash test dummies. The Incredible Crash Dummies were released from 1991 to 1994, though the NHTSA departed from the partnership sometime before a slight rebrand in 1992. Tyco Toys continued to promote seatbelt safety even after the partnership ended. The crash test dummy action figures had impact buttons on their torsos that, when pressed, would spring their limbs from their bodies. Throughout 1993, the Incredible Crash Dummies were featured in a half-hour TV special, a video game created for the Nintendo Entertainment System, and comic books containing puzzles. The crash test dummy pets, Hubcat and Bumper, were controversial due to the fact they simulated running over cats and dogs. Incredible Crash Dummies playsets included a crash test center and a student driver crash car. The grey crash test dummy seen on this button is Spare Tire, one of the core characters of the series. Pressing Spare Tire's impact button caused his eyes, ears, and tongue to bug-out of his head. 

Sources

Ingledue, C. (2021, September 15). The top ten incredible crash dummies toys. Wheel Jack’s Lab Collectibles and Vintage Toys. https://wheeljackslab.com/blog/the-top-ten-incredible-crash-dummies-toys/ 

Spare Tire. (2010, November 23). In The Incredible Crash Dummies Wiki. Retrieved November 30, 2024 https://crashdummies.fandom.com/wiki/Spare_Tire 

The incredible crash dummies. (2024, October 11). In Wikipedia. Retrieved November 30, 2024 https://en.wikipedia.org/wiki/The_Incredible_Crash_Dummies 

Tyco toys. (2024, November 28). In Wikipedia. Retrieved November 30, 2024 https://en.wikipedia.org/wiki/Tyco_Toys 

Catalog ID IB0821