|Text on Button||JOIN THE CLEAN UP PAINT UP LIGHT UP PARADE COMMUNITY SERVICE|
White text on a dark blue background over an illustration of person in a tall red hat, red coat and white pants over a red bottom area with blue text on it
|Curl Text||PARISIAN NOVELTY CO CHICAGO|
Parisian Novelty Company got their start in Chicago, Illinois in 1898 making button making equipment, parts, and machinery. After several decades of serving North America as the leader in button making, Parisian Novelty Company was acquired by the Matchless Group in late 2008.
Clean up, paint up, light up community service parades were a campaign to advocate for environmental cleaning projects in neighborhoods and communities that were at risk for losing their aesthetic and attractive appeal to waste and pollution. Groups would meet to demonstrate with signs and clean up efforts as they walked in a parade like fashion through the communities cleaning as they went. The phrase "clean up, paint up, light up" exists in a few variations through the decades but the parades were popular in the mid 60s to mid 70s.
Quality Button Parts Online, Button Supplies Manufacturing - Matchless Parisian Novelty. (n.d.). https://www.matchlessparisiannovelty.com/about.html
Society, H. (2021, March 25). Flashback to: Clean-up, paint-up, fix-up campaigns of 1964 and 1975. Forest Park Review. https://www.forestparkreview.com/2019/04/24/flashback-to-clean-up-paint-...