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During 1975, with severe budget issues nearly causing New York to go bankrupt, the D'Agostino grocery store on 3rd Ave. and 25th St. used the slogan "One of the nice things about New Yorl" as a morale booster. The D'Agostino stores are still open today in New York and have expanded.
Museum of the City of New York - Search Result. (n.d.). Retrieved May 14, 2016, from https://collections.mcny.org/Explore/formats/Badges/Page2