White text on a green square with a white figure throwing away litter in a trash can on a white background
Recycling has been practiced for almost the entirety of human history. With Industrialization and the production of cheaper materials recycling became an even more important and necessary practice. The increase of the production of plastic materials from 1960-2000 fueled the necessity for additional recycling from individuals and industries. The “Pitch In” slogan acts as a recycle reminder. The slogan and the green sign is perceived as friendly and helps to remind people to dispose of waste in a responsible way. Studies have shown that individuals that have been taught these habits or who are surrounded by others who do are most likely to recycle. The “Pitch In” slogan not only reminds individuals to recycle, but suggests that others are already recycling.