White illustration of man riding horse on dark blue circle in center with white text. Black text over yellow background on rest of button.
William “Buffalo Bill” Cody exemplifies the American West. He was born in 1846 and his storied past includes riding for the Pony Express at age 14, fighting in the Civil War, and was a legend in the West before starting his Wild West show which traveled across the U.S and Europe through the 1880s and early 1900s and featured iconic western figures such as Annie Oakely and Sitting Bull. At the turn of the century Buffalo Bill was arguably one of the most famous and recognizable American men in the world and fan clubs spread across the U.S and Europe in support of his show. These Wild West Shows brought the American West to the Eastern U.S as well as transatlantic, allowing spectators a glimpse into the myth of the untamed West. These Wild West shows were popular through the first decade of the 20th century but became unprofitable by the 1910. The 1940’s saw a resurgence in this culture and through the 1950’s TV shows such as Howdy Doody and a slew of western movies capitalized on the myth of the American frontier, which Buffalo Bill promoted through his shows.