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Text on Button | NATIONAL SALESMEN'S CRUSADE SALES MEAN JOBS |
Image Description | White text on red border, blue text in center on white background. |
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Additional Information | The National Salesmen’s Crusade was an economic crusade against the great depression formed by industrialists, businessmen, and salesmen from companies like Nash-Kelvinator Corporation or organizations such as the Chamber of Commerce of New York in the 1930s. The Salesmen’s Crusade carried the slogan “Sales Means Jobs.” They promoted the necessity for businesspeople to adapt to the social changes of the depression by looking for cooperation with the government in many cities throughout the country. The Salesmen’s Crusade was predicated on recognition of 5 facts: 1) Unemployment is a national problem; 2) Ability to buy still exists, because millions are still employed; 3) A definite step toward putting the unemployed back to work is the sale of the products of farm and factory; 4) Salesmen have an unusual opportunity to help solve the unemployment problem by creating new desires; and 5) The business of any manufacturer or industry is helped by the success of other manufacturers and industries. |
Sources |
Act to Spur Sales to Help Recovery. (1938, June 15). The New York Times. https://timesmachine.nytimes.com/timesmachine/1938/06/15/98150633.html?pageNumber=40 Ready for Sales Drive. (1938, June 14). The New York Times. https://timesmachine.nytimes.com/timesmachine/1938/06/14/99547070.html?pageNumber=36 |
Catalog ID | CA0304 |