You are here

Schwinn Bike

Schwinn Bike Advertising Button Museum
Category: 
Additional Images: 
Schwinn Bike button back Advertising Button Museum
Text on Button: 
SCHWINN
Image Description: 

White bike on large blue rectangle above white text on a smaller red rectangle. The background of the button is white.

Back Style: 
The Shape: 
The Size: 
Additional Information: 

Founded in 1895 in Chicago, IL, Schwinn has become one of the most well-known makers of bicycles in the United States. The Varsity, an 8-speed adult touring bike, was introduced in 1960 as a way to show adults that bicycles were not just for children, and it quickly caught on. The Varsity fell out of favor in the 1970s when more lightweight bicycles became preferable for riders.

Sources: 

Muller, M. (n.d.) “Inside the Varsity.” Harris Cyclery. Retrieved from https://www.sheldonbrown.com/varsity.html.

Our Company. (n.d.) “Classic Bikes for a Modern Era.” Schwinn. Retrieved from http://www.schwinnbikes.com/usa/company.

Shaddox, T. (2000). “The Schwinn Varsity (1960-1986).” Harris Cyclery. Retrieved from https://www.sheldonbrown.com/varsity-shaddox.html

Timeline. (n.d.) Schwinn. Retrieved from http://www.schwinnbikes.com/usa/company/timeline

Catalog ID: 
AD0848
Share with your friends: