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This fun slogan was used for the first and only Snapple convention in 1995. Its meaning is that the wearer has converted to a Snapple enthusiast from another beverage like a Coke, Pepsi, Arizona Tea enthusiast. During the convention the company rolled out new flavors (Cider Teas-in apple pie, black cherry and peach melba), packaging and events like trivia contests, carnival games and a talent show.
Wallenstein, A. (1995, August 14). SNAPPLE DAZZLES FANS WITH SPECIAL DAY. Retrieved June 27, 2020, from https://adage.com/article/news/snapple-dazzles-fans-special-day/86078