|Text on Button||Soccer it to me!|
Black text on a red background with a soccer ball. At the top of the soccer ball are blue and white stripes, and white stars.
|Curl Text||copyright SWIB LISLE, IL 60533|
“Soccer it to me” is a play on the slogan “sock it to me”. “Sock it to me” connotates a readiness and excitement to get into something in a manner that invites a challenge. It was popularized by black musicians of the soul and jazz music scenes of the late 1960s and early 1970s. In Aretha Franklin’s 1967 hit Respect, the phrase is repeated by background singers to emphasize alacrity for long-overdue societal recognition and r-e-s-p-e-c-t. It also became a catch phrase on the television program, Laugh In, when characters were ready to hear the next joke or story. In 1972, The Jimmy Castor Bunch used the phrase to invite sexual advances in their song Troglodyte.
Here, the flip of sock to soccer is used to relay enthusiasm for the sport of soccer in a competitive and celebratory way, as accentuated by the lines of emphasis and the stars surrounding the ball.