White text over green background.
N.G. SLATER CORP., N.Y.C. 11
This pinback button was made for Jimmy Carter's 1976 Presidential campaign, where he defeated the incumbent President Gerald Ford in a relatively close election. The slogan “Viva Carter” suggested a strong support for Carter and aligned him with the Latin American revolutionaries, embraced by the counterculture in the 60s and 70s, as Carter often fashioned himself as a Populist candidate.
Jimmy Carter, born in 1924, served as the 39th President of the United States from 1977 to 1981. He was awarded the 2002 Nobel Peace Prize for work to find peaceful solutions to international conflicts, and his efforts in advancement of human rights and social developments. His major human rights contribution included the negotiation of David Camp Accord and the returning of the Panama Canal.