|Text on Button||YOU'RE OLD AND I'M nOT|
Blue, red, and green text on a black background.
|Back Paper / Back Info||
© HALLMARK CARDS
During the 1980s, a new class of slang was driven by separating younger generations from the generations of their parents, often with humorous effects. Phrases like, "you're old and I'm not" were meant to tease adults and seniors for growing older. It was common to tease the person celebrating a birthday with phrases like this or birthday spankings as a family tradition in 1980s-2000s America, although these traditions are celebrated less and less in more modern times.
Hallmark began in 1910 when Joyce Clyde Hall started selling postcards. He had little money—not even enough to take a horse-drawn cab to his lodgings at the YMCA—but he had an entrepreneurial spirit and the determination of a pioneer. Hall quickly made a name for himself with the picture postcards he sold. Rollie Hall joined his brother in business, and the company was named Hall Brothers. On January 11, 1915, a fire destroyed their office and inventory. They took the only salvageable item, their safe, and set up shop again. With $17,000 in debt, they decided to press onward. As postcard sales declined, they recognized the public’s desire for more privacy in their communication, so they started offering high-quality Valentine’s Day and Christmas cards mailed in envelopes. The fateful fire resulted in the Hall brothers’ decision to buy printing presses and begin producing their own greeting cards in 1915. Hallmark eventually made the move to manufacture and sell collectable memorabilia including pin-back buttons, most of which revolve around holidays and other special events.
Hallmark. (n.d.). Founding: 1910s. https://corporate.hallmark.com/about/hallmark-cards-company/history/fou…
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