Ask Me About the Puma Challenge

White text over a red triangle with white text and a yellow illustration of a puma with a white ribbon with black text on top and white text on a red background on the bottom of the button with a black background

Puma, a shoe company formed in 1948 that produces many athletic shoes, ran a campaign for a new shoe called The Challenge.  This was a modified version of the classic Puma GV Special model shoe. The Challenge features a lace up closure system, padded ankle, cushioned insole, and rubber outsole. They have been released in numerous colorways and were notably customized by the rapper Meek Mill.