Brass Plum Can You Dig It

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Text on Button CAN YOU DIG IT BRASS PLUM
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Illustration of records, music notes and black lines on a pink background with an outer yellow edge with blue text

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Brass Plum is a clothing brand exclusively sold at Nordstrom since 1984. Now renamed BP, Brass Plum is marketed as a trendy, but affordable juniors line. It sells everything from cocktail dresses to chunky jewelry to studded sandals. According to Glamour Magazine, young shoppers are sure to gravitate towards this in-house brand. BP collaborated with Twilight to develop a special collection in 2010 for movie fans. To draw attention to its clothing, Brass Plum manufactured promotional buttons that portrayed retro and sock-hop themes during the first decade of its existence.

Sources

Colón, A. (2019, August 5). The Nordstrom in-house brands you need to know about. Glamour Magazine. https://www.glamour.com/gallery/nordstrom-brands

Nordstrom. (2010, June 4). The Twilight Sage: Eclipse exclusive fashion collection on sale today at Nordstrom stores and online. PR Newswire. https://www.prnewswire.com/news-releases/the-twilight-saga-eclipse-excl…

Poshmark. (2020, October 10). Vintage brass plum sock hop button lot. https://poshmark.com/listing/Vintage-brass-plum-sock-hop-button-Lot-5f7…

Catalog ID MU0483