Diamonair

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In 1969, when Diamonair was founded, Cartier commissioned the simulated diamond manufacturer to replicate Elizabeth Taylor's 69.42 carat diamond to wear when she traveled, which was given to her by Sir Richard Burton. "Liz Loves It" refers to Elizabeth Taylor loving Diamonair's replica of her ring, which helped make Diamonair popular. 

Diamonair's simulated diamonds and other semi-precious stones are paired with fine metals such as white gold, yellow gold, and platinum, to create their luxury line of jewelry that is sold in Saks Fifth Avenue stores or on Diamonair's website.