Drink Regal Beer

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Text on Button DRINK REGAL BEER
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White text outlined in black between smaller black text on a red background and encircled by a black and white border.

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Regal Beer was put into production by the American Brewing Company in 1933, the year Prohibition was repealed. The company, which had its origins in New Orleans’ French Quarter in 1890, promoted Regal Beer with images of Prince Regal toasting his own beer as well as with the popular southern jingle, “Red beans and rice and Regal on ice.” The American Brewing Company closed in 1962 and is today the Royal Sonesta Hotel.

Catalog ID BE0096