Hang On Baby Friday's Coming (Alt. Back)

Black text on a bright yellow background is above and below a black and white line drawing of a cat hanging from a branch by its two front paws.

The expression on this button is a variation of the "Hang in there, Baby" catchphrase featured on a motivational poster designed by photographer Victor Baldwin in 1971. Many versions of the poster were made, mostly featuring a photograph of a cat hanging from a stick, branch, or other object that it attempted to climb or jump on to. Victor Baldwin owned a portrait studio in California and though he photographed many celebrities, his first love was animal photography. 

This is likely a reprint of a button from the 1970s, on view here in our online collection.