|Text on Button||A MAN YOU CAN LEAN ON|
White silhouette of a man leaning againtst white text on an orange background.
|Year / Decade Made|
The leaning figure and slogan were part a 1960s advertising campaign for Klopman fabrics. Klopman began as Klopman Mills, an apparel fabric company, that later merged with Burlington Industries. After the merge, Burlington published multiple department store advertisements of leaning men and women to highlight the Klopman name. With this advertising campaign the company hoped to convey the message that their fabric was reliable, or "something you can lean on."