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| Text on Button | Montgomery Ward & Co. Chicago |
| Image Description | Celluloid button with the building in the center and red background. Blue outer edge with white text. |
| Back Paper / Back Info |
Send 15 c. for our Catalogue and Buyers' Guide HAS 1,000 PAGES, 17,000 PICTURES...GIVES YOU WHOLESALE PRICES ON 70,? DIFFERENT THINGS. MONTGOMERY WARD & CO. |
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| Additional Information | Montgomery Ward & Co. was founded in Chicago in 1872 by Aaron Montgomery Ward. Montgomery Ward became a successful mail order business after many false starts, including its early inventory being destroyed by the Chicago Fire. Montgomery Ward was a direct competitor with Chicago-based Sears. Around the time of this button, the company mailed out three million 4-pound catalogs to its customers. |
| Catalog ID | CH0011 |