White text on a red background with blue on a white background with a blue leaf in the middle with white text on it.
Blr4815 FRICKE BADGE & BUTTON CO. Milwaukee (union bug) 78
Pabst Breweries joined in the trend of selling war bonds during WWll with its own public relations and advertising campaigns. One such Pabst sponsored contest awarded a total of $50,000 in bonds. The winning entries were to ‘develop and assemble practical and workable plans and ideas’ for the eminent post-war employment of returning American servicemen and women. A popular tack for businesses during WWll, kiosks popped up to sell bonds wherever people would gather. Celebrity and media support for war bond drives became a competition of sorts to see who could sell the most.