Parisian Novelty Company Mr. Banker

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Text on Button MR. BANKER: MEMBERS OF YOUR PROFESSION CALL ME A "GIMMICK" MAN. I SELL DELUXE BANKING PROMOTION PIECES - PLASTIC POCKET CALENDAR CARDS, SAVINGS BANKS, TAPE MEASURES, THERMOMETERS, CHECK BOOK COVERS, PAPER WEIGHTS AND SCORES OF OTHER BONAFIDE BANK ADVERTIS
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Blue text on a white background and a symbol with PNCo on the top left.

Curl Text PARISIAN NOVELTY CO. 85
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The Parisian Novelty Company was a button producing company which was founded in Chicago, Illinois, in 1898. In 2008, the button portion of the Parisian Novelty Company was sold to the Matchless Group and renamed Matchless Parisian Novelty, Inc.

The button addresses "Mr. Banker" which draws attention to the light-hearted profession of button sales compared to the stereotypically stodgy environment of a bank. However, it then explains that buttons, though "gimmicky," may be beneficial to the advertisement of a bank. The button also provides contact information for a salesperson by the name of Louis L. Joseph, jr.

Catalog ID IN0049