September Calendar 1897

Pocket diaries, including pocket calendars, were an extremely popular item from the time of their invention in the late 18th century through to the development of digital options in the mid 20th century. During the latter half of the 19th centuries, advertisers began printing calendars as promotional items to increase their sales and drive business. As a producer of novelty and advertising goods, Whitehead & Hoag may have tried to apply that concept to their new pinback buttons. They produced a monthly calendar button between some point in 1896 and at least through November 1897. Today, examples from this series are rare.